How to Build and Support Great Sales Habits at Scale


In this webcast you will learn how you make sure that learnings and best practice from sales training is used, sustained and successfully implemented in your sales organization. Furthermore how you build the right foundation to implement and improve best practice at scale. 


We will talk more about: 

  • Unlearning and repetition to create new habits 
  • Why content and training need to go hand-in-hand 
  • Why ongoing practice and training is the key to success (you play as you practice) 
  • Why you cannot improve what you cannot measure (getting valuable data out of the sales meetings) 
  • Why sales material needs to be flexible to engage the customer where they are and at the same time guide and support the salesperson

Sara Leander-Pehrson

CEO, Prezentor

Sara Leander-Pehrson is the CEO at Prezentor, a sales enablement platform that optimizes the customer dialogue, automates CRM entry, and increases sales productivity. Sara has a background as a management consultant and she is born into a family of entrepreneurs, where she has always been surrounded by sales. She is a passionate believer in value-based sales.

Peter Mols

Founder, Partner and Habit Trainer, Growing Habits

Peter Mols is a serial entrepreneur, 38 years old, father, of two, and has over the past 15 years been studying habits, psychology, biases, and philosophy. His guiding star has always been behavior. Action speaks louder than words, and 1.000 actions speak even louder. "These insights have been condensed and packaged in ‘Growing Habits’ for you to tap into and use for your success – We are growing habits."